
ManyChat
manychat.com
AI-assisted chatbot builder for Instagram, Messenger, and WhatsApp.
Quick Information
- Category:
- Writing & Chat
- Pricing:
- Freemium
- Platforms:
- Web
- Free Plan:
- Yes
- API Available:
- Yes
- Last Verified:
- September 2026
What Is ManyChat?
ManyChat is a chatbot automation platform with AI-powered conversations, offering five plans in 2026: Free ($0, 25 contacts), Essential ($17/month), Pro ($39/month), Business ($99/month), and Advanced ($199/month), with discounts available on annual billing. Under the new 2026 pricing model, AI-powered conversations are now included in the Pro, Business, and Advanced plans for new accounts — a change from the previous structure where AI was a separate $29/month add-on to legacy Pro plans.
A genuinely important detail for existing customers: legacy users may still see the separate AI add-on charge rather than AI included in the base plan price, since the transition to bundled AI applies to new accounts under the 2026 pricing model. Real-world monthly spend varies dramatically beyond the base plan price — third-party analyses report anywhere from around $100/month for a lean, single-channel setup to $1,000+/month for a business running WhatsApp, SMS, and AI at real scale, due to additional messaging service charges and contact overages beyond base plan limits.
It's aimed at businesses wanting AI-powered chatbot automation across messaging channels, with the substantial gap between advertised base pricing and real-world total spend ($100 to $1,000+/month) meaning budget planning should account for messaging service fees and contact overages rather than just the base plan price. See our Business tools directory for related chatbot tools like Landbot.
What Can You Use ManyChat For?
AI-powered chatbot conversations
Automates customer conversations using AI, included in Pro and above for new accounts.
Multi-channel messaging automation
Automates conversations across WhatsApp, SMS, and other messaging channels.
Contact-based marketing automation
Manages and engages contacts through automated messaging workflows.
ManyChat Features
- AI-powered conversations — Handles conversations automatically using AI, included in Pro/Business/Advanced for new accounts.
- Multi-channel support — Automates conversations across WhatsApp, SMS, and other channels.
- Tiered plan structure — Scales features and limits across Free, Essential, Pro, Business, and Advanced tiers.
Who Is ManyChat For?
- Businesses — Automates customer conversations across multiple messaging channels using AI.
- New ManyChat accounts — Gets AI conversations included in the base plan price rather than as a separate add-on.
ManyChat Pros & Limitations
What We Like
- AI conversations are now bundled into Pro, Business, and Advanced plans for new accounts, rather than a separate add-on
- Free tier (25 contacts) provides initial access to test the platform
- Multi-channel support (WhatsApp, SMS, and more) covers a broad range of messaging needs
Limitations
- Legacy users may still be charged the separate $29/month AI add-on rather than getting it bundled
- Real-world total spend can reach $1,000+/month once messaging service fees and contact overages are included
- Base plan pricing alone significantly understates likely total cost for multi-channel, at-scale usage
ManyChat Pricing
| Plan | Price | Main Features |
|---|---|---|
| Free | $0 | 25 contacts |
| Essential | $17/month | Expanded contacts and features |
| Pro | $39/month | AI-powered conversations included (new accounts) |
| Business | $99/month | AI-powered conversations included (new accounts) |
| Advanced | $199/month | AI-powered conversations included (new accounts) |
Pricing was last verified September 2026. Check the official website for the latest pricing.
AI Listing Jungle Ranking
- Global Rank:
- #811
- Overall Score:
- 6.5/100
- Monthly Users:
- –
- Rank Change:
- ▼ 1
This ranking reflects AI Listing Jungle's own independent scoring methodology and is not an endorsement by ManyChat or its company. How Our Rankings Work
Frequently Asked Questions
Is AI included in ManyChat’s base price?
Yes, for new accounts on Pro, Business, or Advanced plans as of the 2026 pricing model — legacy users may still see a separate $29/month add-on.
How much does ManyChat actually cost?
Real-world spend ranges from around $100/month for lean single-channel use to $1,000+/month for multi-channel scale.
Is ManyChat free?
Yes, a free tier with 25 contacts is available.
What causes costs to exceed the base plan price?
Additional messaging service charges (WhatsApp, SMS) and contact overages beyond base plan limits.
Our Take
ManyChat's 2026 shift to bundling AI conversations into Pro/Business/Advanced plans for new accounts is a real improvement over the previous separate add-on model, though legacy users should confirm which billing structure applies to them.
Budget well beyond the base plan price for real-world usage, since messaging fees and contact overages commonly push total spend to $100-1,000+/month depending on scale.
ManyChat Alternatives
ManyChat Comparisons
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