Helium 10
helium10.com
Amazon seller software suite with AI tools.
Quick Information
- Category:
- E-commerce
- Pricing:
- Freemium
- Platforms:
- Web
- Free Plan:
- Yes
- API Available:
- Yes
- Last Verified:
- October 2026
What Is Helium 10?
Helium 10 is an Amazon seller software suite for product research, keywords, listings and advertising, with AI tools. Its plan lineup changed in 2026. Helium 10 stopped selling its Starter plan in January 2026: archived copies of the pricing page show it on sale in mid-January at $49 a month or $39 billed yearly, and a copy from January 24 no longer lists it. The most recent source found, which says it was checked on October 10, 2026, lists Platinum at $99 a month billed yearly or $129 billed monthly, Diamond at $279 a month billed yearly or $359 billed monthly with a 3-user option and higher tool limits, and Enterprise from $1,499 a month billed annually. A free account with limited access still exists, but meaningful scaling is now expected on Platinum or Diamond.
There is one conflict: a Seller Sprite article lists Platinum at $99 and Diamond at $279 a month without clarifying billing, which appear to be the annual-equivalent prices. Seller Sprite is a competitor, so its pricing commentary may be framed to favour itself. Annual billing is cited at a 16% to 20% discount across sources, and other 2026 pages repeat the same figures. Check the official page before buying, since usage limits and AI tool allowances are tied to the tier.
Helium 10 suits Amazon private-label sellers and brands wanting one suite for research, listing optimisation and tracking. Compare Jungle Scout, Seller Sprite and Zonguru. Browse the E-commerce tools directory for more.
What Can You Use Helium 10 For?
Amazon product and keyword research
Find opportunities.
Listing optimisation
AI-assisted.
Helium 10 Features
- Tiered tool limits — Platinum vs Diamond.
- AI tools — Within the suite.
- Annual discount — About 16%-20%.
Who Is Helium 10 For?
- Amazon private-label sellers — All-in-one suite.
- Agencies — Multi-user Diamond.
Helium 10 Pros & Limitations
What We Like
- Broad toolset
- Free account available
- Large user base
Limitations
- Starter plan discontinued
- Prices raised for monthly billing
- Limits tied to tier
Helium 10 Pricing
| Plan | Price | Main Features |
|---|---|---|
| Free | $0 | Limited access |
| Platinum | $99/month billed yearly or $129 monthly | Per a source checked October 10, 2026 |
| Diamond | $279/month billed yearly or $359 monthly | 3-user option, higher tool limits |
| Enterprise | From $1,499/month billed annually | Custom |
| Starter (discontinued) | $49/month or $39 annual | Stopped January 2026 |
Pricing was last verified October 2026. Check the official website for the latest pricing.
AI Listing Jungle Ranking
- Global Rank:
- #1792
- Overall Score:
- 0.0/100
- Monthly Users:
- –
- Rank Change:
- ▼ 343
This ranking reflects AI Listing Jungle's own independent scoring methodology and is not an endorsement by Helium 10 or its company. How Our Rankings Work
Frequently Asked Questions
How much is Helium 10?
Platinum $99 a month billed yearly; Diamond $279.
Is Starter still available?
No, it was discontinued in January 2026.
Is there a free plan?
A limited free account exists.
How much is Enterprise?
From $1,499 a month.
Our Take
Helium 10 remains the broadest Amazon seller suite.
The cheapest plan is now Platinum.
Helium 10 Alternatives
Helium 10 Comparisons
Ready to try Helium 10?
Visit the official website to get started.
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